- Will HBO Max win the most Emmys?16¢
- Will Netflix win the most Emmys?11¢
- Will Apple TV win the most Emmys?72¢
- Will Hulu win the most Emmys?<1¢
- Will Disney+ win the most Emmys?<1¢
- Will Prime Video win the most Emmys?<1¢
- Will Peacock win the most Emmys?<1¢
- Will Paramount+ win the most Emmys?<1¢
The 78th Primetime Emmy Awards, given by the Academy of Television Arts & Sciences, honor the best in American prime time television programming aired between June 1, 2025, until May 31, 2026. The awards ceremony is scheduled for September 14, 2026, at the Peacock Theater in Downtown Los Angeles, California This market will resolve according to the streaming service which wins the greatest number of Emmys at the 78th Primetime Emmy Awards. An Emmy will be attributed to a streaming service if the show for which the award is won is officially attributed to that streaming service, whether the recipient is a person, the show itself, or any other entity. For example, if Steve Carell wins "Outstanding Lead Actor In A Comedy Series" for his performance in "Rooster", that win would be attributed to HBO Max. In the event of a tie for the greatest number of Emmys, this market will resolve in favor of the streaming service whose listed name comes first in alphabetical order. If all 78th Primetime Emmy Awards have not been awarded by December 31, 2026, 11:59 PM ET, this market will resolve according to the Emmys awarded up until that point. If no Emmys are awarded by December 31, 2026, 11:59 PM ET, this market will resolve to "Other". The primary resolution source for this market will be official information from the Television Academy, including data from their website (e.g., https://www.televisionacademy.com/), and the live broadcasts of the Creative Arts Emmys and the Primetime Emmy Awards ceremony. However, a consensus of credible reporting may also be used.
Apple TV+ has surged to the top of trader sentiment for the most 2026 Emmy wins after claiming 19–20 awards across the first two nights of the Creative Arts ceremonies, outpacing HBO Max’s 16 and Netflix’s 13. Standout performances from Apple titles Widow’s Bay and Pluribus, which earned 19 and 18 nominations respectively, have fueled momentum heading into the September 14 primetime telecast, where major categories remain. HBO Max’s heavy hitters The Pitt (25 nominations) and Hacks (24) keep it competitive but trail in current tallies, while Netflix’s volume of nods has yet to translate into equivalent early wins. Market-implied odds reflect this recent shift, with Apple TV+ now viewed as the frontrunner to finish first outright or tied.